I help businesses define what they stand for, articulate what makes them distinctive and translate that into coherent communications.
I work on focused strategic projects and as an ongoing senior partner to businesses launching, evolving or navigating change. The result is a brand that feels authentic to the organisation, clear to its audience and commercially useful.
Brand positioning
Communications strategy
Messaging frameworks
Brand voice
Product and proposition development
Campaign and launch direction
Editorial and content strategy
Creative direction and team mentoring
I help businesses define what they stand for, articulate what makes them distinctive and translate that into coherent communications.
I work on focused strategic projects and as an ongoing senior partner to businesses launching, evolving or navigating change. The result is a brand that feels authentic to the organisation, clear to its audience and commercially useful.
Brand positioning
Communications strategy
Messaging frameworks
Brand voice
Product and proposition development
Campaign and launch direction
Editorial and content strategy
Creative direction and team mentoring